Friday, November 28, 2008

Meaning of IQ Score - Part One

When a person ask what is a meaning of an IQ score, it can mean few different things: it can be what is the acronym IQ stands for, or what is the formula to calculate an IQ score, or how to relate to the number - what the score indicates, am I smart or dumb?

So as first step let us learn some history how the IQ score come about.

Way back before the term IQ exists, based on experiment that started in 1905, in 1911 a French psychologist by the name of Alfred Binet and Theodore Simon, established the concept of "mental age" (MA). This concept basically states that just as our body grows over time (chronological age = CA) , our mental ability also grows over time.

Some other experiments further proofed that the absolute difference between a person MA and his CA keep increasing over time. For example a 6 year old child has a mental age of 8 years old, when he becomes accident attorneys Minneapolis years old his mental age become 12, and become 16 when he reaches age of 12 years old. We can put it in a shortform as below:

6 ---> 8 === difference of +2 years (8-6)

9 ---> 12 === difference of +3 years (12-9)

12---> 16 === difference of +4 years (16-12)

Where the CA at the left of the arrow, and the associated MA is the number on the right of the arrow. But if you are observant enough, just as William Stern, a German psychologist had been in 1912, you will notice that the car insurance Phoenix between the CA and MA are always the same. As for the example above it has always been 4/3 i.e:

8/6 = 12/9 = 16/12 = 4/3


Further studies have shown that this ratio is actually remains constant throughout ones life - given the condition that no external environment change.

This finding of constant ratio forms the basis of Intelligent Quotient ( IQ ) score formula which is:

 IQ = 100 ( MA/CA ) 

So if the meaning of IQ score that you want is the formula for its calculation, it is basically it just the ratio of your CA over MA then multiplied by one hundred.

For the example given above the IQ of the child is:

 IQ = 100 (4/3) = 133 

OK, now we know where the IQ score number come from, but a number on its own is useless.
Just like I ask you is 1 meter short or long?
To an astronomy who measuring distances of stars in light years, it is very..very short.
But to a chemist who is measuring a radius of a molecule in nanometers, it is very..very long.
Its the same to an IQ score, we have to put it into a reference so that you can actually relate a meaning to the IQ score.

The average IQ score is by definition 100.
Scores above 100 indicate a higher than average IQ and scores below 100 indicate a lower that average IQ. Theoretically, IQ scores can range any amount below or above 100, but in practice they do not meaningfully go much below 50 or above 150. Mapping of score ranges to overall population can give better picture on the meaning of IQ score.

We can put this IQ score distribution categorization and mapped it to typical employment type that fit each category:

IQ Score-----------Description---------% of Population-----------Employment Options

**********************************************************************

130+ --------------Very superior--------------2.2%-------------------Scientist,Professor

120-129 -----------Superior--------------------6.7%------------------Engineer,Manager,Executive

110-119 -----------High average--------------16.1%-----------------Teacher,Accountant

90-109 ------------Average--------------------50%-------------------Police,Machinist

80-89 -------------Low average----------------16.1%-----------------Clerk,Teller

70-79 -------------Borderline-------------------6.7%------------------Any close supervision job

Below 70 ---------Extremely low---------------2.2%

A disclaimer, I am not trying to stereotype people based on their IQ score, this merely to give a reference point on the typical society assumption. For example, Marilyn Savant, Guiness record holder for five years as the person with the highest IQ is a writer and a housewife - not a scientist or a professor.By the way, her IQ score is 228.

In the upcoming second part of this article I will cover topic such as different types of IQ tests and the shortcomings of the IQ tests.

sawahid is the owner of site http://www.dzikry.com/blog. Work professionally in software development industry, but leisurely likes to learn about human brain capacity. If you are interested to know more about human mind and thinking process check the "Brain and mind" section at http://dzikry.com/blog/category/brain-and-mind/.

Online Marketing Systems - an Overview

One question I get asked a lot is which online marketing service should I use (or variations thereof):

"I use Constant Contact for my newsletter but want to start selling products via my website. Do I Wyoming motorcycle accident attorneys 1ShoppingCart to do this?"

"Which is the best service to use for my newsletter - Constant Contact or Aweber?"

"I want to use an autoresponder service. Do I need 1ShoppingCart or Aweber?"

You get the idea!

This is something that many solopreneurs find a difficult decision to make; after all there are so many different choices and services available and the cost of each one varies a lot too!

So, which one to choose...

- Should you go with a service like Constant Contact that is purely for newsletter broadcasts and doesn't have an autoresponder or shopping cart feature?

- What about a service like Aweber for your newsletter broadcasts and also comes with autoresponders, but no shopping cart feature?

- Or should you just go with a service like 1ShoppingCart that has all the features you need but with a hefty price tag?

I sound like an episode of House Hunters don't I... (If you don't watch this program you won't know what I'm talking about!)

To help you decide the best service for you I have put together a list of the Pros and Cons of Constant Contact, Aweber, and 1ShoppingCart (although these are by no means the only services available!) I'm using these examples because they're the ones I get asked the most about, and I also know each of these services very well having used them all over the past few years.

Whichever service you want to use, before you decide...

Ask yourself these two crucial questions:

1. What are the long-term goals for my business? (For example do you plan on just sending out a newsletter or do you want to sell information products via your website and have the ability to follow up with your customers via autoresponders?)

2. Which of these services will meet my long-term goals?

From my own experience I can tell you that going a cheaper router can be a false economy and can lead to its own headaches as your business grows, so carefully consider all of your goals, and the options each service provides, before making your decision.

What I'm sharing with you here is a quick overview of each of the three services I mentioned above and the benefit of my experience of each of these systems. When you read through this list, please note that this is only a very broad overview of each service; you'll need to refer to each one for specifics.

Constant Contact

Pros

* Has 100's of HTML templates for you to choose from

* Will automatically convert your HTML email into plain text format

* Has the ability to create as many different interest categories as you need

* Can schedule broadcasts ahead of time and to go out at a set time of day

* Can create a custom sign-up web form for visitors to be automatically added to your database

* Has very detailed click through statistics

Cons

* Is an email marketing-only service, so you cannot create follow-up autoresponders

* Does not have any shopping cart functions

Aweber

Pros

* Has many HTML templates for you to choose form (although not as many as Constant Contact)

* Ability to create as many different lists as you need, i.e. one for your newsletter, another one for your teleclass sign-ups etc.

* Can schedule broadcasts ahead of time and to go out at a set time of day

* Can follow-up with your clients via unlimited autoresponders

* Can create a custom sign-up web form for visitors to be automatically added to your database

* Provides click through statistics

* Has a very high email deliverability rate

Cons

* Does not automatically convert your HTML newsletter into text - you have to copy and paste the information

* Does not have any shopping cart functions

1ShoppingCart

Pros

* You can manage your entire business through this one service - newsletters, autoresponders, shopping cart, affiliate program

* Offers different levels of service depending on your needs

* Can follow-up with your clients via unlimited autoresponders

* Can create a custom sign-up web form for visitors to be automatically added to your database

Cons

* No HTML templates so you will either need to get someone to prepare your broadcasts for you, or have your own HTML software and prepare your broadcasts car accident attorneys Louisiana this program and upload to 1SC

* Doesn't have the ability to create a text version of your HTML newsletter - you will need to do this yourself and upload to 1SC

* Has a technical interface, so if you're not comfortable using technology you may find this service difficult to use

* Can schedule broadcasts to go out ahead of time, but can't set a specific time of day

Conclusion: Carefully consider all of your options before deciding on a service and see if that service will meet your long-term goals. It is possible when starting out to use a service such as Constant Contact for sending out broadcasts, and find a shopping cart service later on as your business grows - I do know of business owners that run their businesses this way. Keep in mind though that if you do go this route you will be running and maintaining two separate databases - one for your newsletter broadcasts, and the other for your online product sales.

(c) 2008 Tracey Lawton

Office organization expert, Tracey Lawton, teaches professional speakers, coaches, and authors how to operate an efficient, organized, and profitable business. Learn how to create an efficient and organized office in 7 EASY steps, and receive free how-to articles at http://www.OfficeOrganizationSuccess.com